You may have observed these two expressions circulating on different forums or blogs when talking about user experience and user interface. These terms do not apply only to the world of websites. It is a concept used in the design and manufacturing of any product for the purpose of selling it.
I am writing this article today because I have realized over time that many people / companies are reluctant to invest in creating a successful website that responds to the technologies of the day and the demands of visitors. Read this to know why you should have your own webmaster!
There are several types of web hosting server. Each of them offers different performances at different prices.Sharing, VPS, Dedicaced, Cloud hosting, etc.Let us enlighten you on the different options available. If you need to host your website, you will be able to decide the type of server that will suit your needs.
Many small and large companies have a website with a dedicated domain name. However, some of them use a generic email address (eg Gmail, Hotmail, etc.) for their online communications. Worse still, is the use of email addresses provided by Internet Service Providers (eg @telus.net, @bell.ca, etc.). Using these providers may help you save a few bucks, but at the expense of your professional image.
To ensure that you reach the maximum number of customers, having only a website is not enough. You should at least have a professional Facebook page and have your business listed properly on Google Business (Google Maps). Having only a Facebook page for your business is also not a good idea. Each platform has their own utility and the symbiosis of these will make all your visitors happy.
We are in an era where browsing on the internet is way different then it was 10 or even 20 years ago. Having the possibility to access the internet wherever you are changes the way people plan their life. From shopping, getting directions on a map, searching for the nearest gas station or just killing time browsing while commuting by bus or train, a laptop wasn’t convenient anymore. Internet usage has gone through a huge revolution and is still changing.